1UBU is a streetwear brand with a classic twist, rooted in Atlanta, GA. We believe in one simple truth: Be You — Unapologetically, without Judgement. Every piece we create is inspired by our core values of Unity, Individuality, Equality, Creativity, Sustainability, and Community. When you wear 1UBU, you're not just wearing a brand — you're wearing a movement.
Hoodie Jacket - Embrace the extraordinary with 1UBU's Multifaceted Collection. Our heavy-weight, double-lined jersey Hoodie Jacket stands as a bold statement piece, inviting you to embody its non-conforming spirit. The distinctive "Live Without Judgment, Love without Boundaries" tape on the sleeves is a constant reminder to celebrate every facet of your being. This isn't just clothing; it's a canvas for your individuality, designed to empower you to express your true self without compromise. Our Hoodie Jacket is made with double lined heavy weight jersey knit in 100% cotton. Our black and white jacket is adorned with Applique letters and a puff printed back and sleeve. Large zipper adds contrast and longer arms, oversized boxy body, side pockets and generous hood gives this jacket an edgy modern fit.
1UBU was born from one belief — that we are stronger together, and that the world is a better place when we live without judgement and lead with acceptance. Based in Atlanta, we design clothes that carry a message and can be worn by anyone. No niche, no limits — just real people, real style, and the freedom to be exactly who you are.
— The 1UBU Family
